Tag Archives: Mobile Apps Development Services

Top 4 Languages Used By Professionals For Mobile App Development

3 May

With more and more businesses leveraging mobile app development, you can see hundreds of thousands of apps getting developed each day. When it comes to developing an app, several factors needs to be considered, ranging from the app and interface design to functionality. But regardless of how your app is designed, the major factor that helps to make it work is the programming language.

In short, the language you use for coding the app requires attention to detail irrespective of what type your development partner is building. As you may know, there are two different ways of coding the app:

  • First, you can write code once and run it across different web browsers. This helps in reducing your time and burden in coding for each platform individually.

  • Secondly, you will have to code for each mobile app platform separately. Of course, building a dedicated application can be costly. However, the performance of such apps is a lot better than web apps.

Irrespective of which type (native or the web) app you plan on developing, a reliable developer can help you create an effective product that performs as per your needs. But the most important question is “Which programming language you should choose for building a quality app?” Let’s have an overview of the most commonly used and preferred languages for app development:

programming lang


The Apple’s popular Swift language is now open source and is capable of building apps for all the Apple and Linux platforms. Swift is nothing but a modern and improved version of Objective-C language. However, the fact that Swift is similar to the Java programming language is what makes it an attractive choice among iPhone app development company for coding mobile apps. Also, it is less cluttered and easier to understand compared to previous Apple programming languages. Besides, the Swift language is easier to learn and use. It was mainly created to work with Cocoa and Cocoa Touch languages.


The most popular language used by the majority of app developers for mobile application development is Java. It is an object-oriented language built by Sun Microsystems and is utilized by the Android OS. Java enables developers to write code only once and make it run in many different environments, browsers, etc.

Since most of the developers are familiar with the Java programming language, it becomes easier to build apps using this programming language. Moreover, Java helps in speeding up development and deployment of mobile apps by allowing developers to reuse code.


While it’s true that most of the developers prefer using the Swift language over Objective-C, but you can’t deny the fact that the latter is still used for app development. Moreover, since Objective-C is Apple’s oldest language, its use won’t abate anytime soon. Since Objective-C is based on the OOP (Object-Oriented Programming) concept, it helps in writing the code around separate objects having their own data and logic.

Although you will have to spend time in rigorous planning during application development, but the benefit of using Objective-C is the ease it provides in avoiding long strings of code. Instead, the language creates classes with attributes and functions for objects.


Last on the list, HTML5 is becoming the ideal programming language for building web applications for the front-end. Furthermore, the responsive nature of HTML5 help developers in creating apps for multiple screen sizes, and for different browsers. Another great advantage of using this language makes app development a less expensive process.

Remember, HTML5 is the best choice for building browser-based apps.


Do you know which programming language will best fit your app development project needs? If not, then reading this post will definitely give you an idea of the most popular and widely used languages you should consider for developing an app.


5 Simple tips to create stunning user-oriented mobile apps

13 May

Mobile app development is a lot more than building a mobile-friendly version of your business. It’s about rendering your customers a fantastic means of reaching out to your business products and services. It is a mobile business app that allows your customers to know more about your product/service range within a very short period of time. As an entrepreneur, it is quite essential to ensure that your mobile app is user-friendly. The reason for this is that the more user-friendly your app, the more popular it would get among the targeted users, This is exactly what my blog looks into. Here, I’ve offered five practical tips on building a mobile app, keeping the users’ requirements and expectations in mind.

  1. Analyze requirements of the target users

Irrespective of whether you’re a freelance mobile app developer or are working with a reputed mobile app development agency, make it a point to analyze the demands and requirements of the target users for the application. Don’t forget to understand what they are expecting the app to do. This will also allow you to build a fantastic user experience for your app.

  1. Continue testing your app prior to going live with it

As an approach to perfect your app along with its underlying code, it is imperative to test the app for normal features and functionalities. You can opt for selecting individuals who’ll actually use your app and provide their feedback on the same. By gathering real feedback for your app, it would become easier for you to add and remove features/functionalities from the app before launching it for the general public.

  1. Tailor your app in such a way that it fits all devices and mobile platforms

As a mobile app developer, it is essential to tailor your app in a way that it works well on a variety of smartphone devices and mobile platforms. With cross-platform compatibility gaining a unique edge in the world of mobile app development, it is recommended to ensure that your app works on all known and popular platforms. For this, it is vital to ensure the use of responsive design in the mobile application.

  1. Make sure your app is easy to understand

The saying “Easy to use is easy to sell” stands true for the new age mobile application development. If users find it comfortable to understand your app, they’ll perhaps go ahead with downloading and using it without taking a second thought. Hence, I would suggest you to include large, easy-to-read buttons in your app. Doing this will make your app more readable and hence serve as a complete delight for the targeted users.

  1. Equip your app with an advantage of offline usage

People love using apps that come with an added advantage of offline usage. Since staying connected to a Wi-Fi network can turn impossible at times. It is under such a situation that having an app that works offline as well can serve as a complete blessing. Hence, a majority of mobile app developers have already starting ensuring that their app works offline-with all the features running perfectly in the offline mode as well.


Keeping users’ perspective in mind while developing mobile apps is something that would aid you in delivering fine-quality apps that perform brilliantly. I’m sure adhering to tips covered above would enable you to come up with a mobile app that looks awesome and functions effectively.

How jQuery Face Detection Plugin Detects Faces

24 Feb

Image 1

With the rapidly blooming technologies, the innate ability of human to recognize different faces is now can be integrated on computers as well. The eternal efforts and dedication of developers have contributed to the amazing face detection softwares. Today, several softwares are available in the market that integrate facial recognition technology, however, only a few are able to deliver an outstanding performance. And, Face Detection jQuery plugin is among the best softwares in the field.

The logic that runs behind the screen and adds to the credibility and usability of face recognition process is absolutely intriguing and enticing. This function has garnered a great popularity and has benefited several websites, including Facebook. Moreover, there are several Smartphones and other devices that come equipped with face detection software and this can be considered as one of the leverages of mobile application development services thus, this helps make the device more secure with adept device lock features.

Not only face detection, but there are several softwares that enable voice detection, fingerprint detection and more. The logic that works behind these incredible softwares is quite interesting and captivating. I have always been keen to identify the algorithm (key basics) behind the functioning of a face detection software. And, after spending a quality time with face recognition softwares, things are pretty much clear to me.

In this article, I will unleash the technique behind the entire face detection process. Here, I have considered Face Detection jQuery plugin developed by Jaysalvat that embraces algorithm by Liu Liu. This plugin is capable of identifying faces on any images, canvases or videos.

Face Detection jQuery plugin: A Foreword

The plugin basically tracks the face and returns an array that includes the coordinate positions of the face. It is amazingly designed to fetch face coordinates not only from a still image, but also from a video.

Let’s explore how jQuery is used for detecting faces and get to the meat.

1. Download the plugin

First of all, you will need to download the plugin. It can be done via any of the preferred method. It is advisable to seek its latest version to reap the benefits of its novel features.

2. Include the requisite files

Once the plugin is installed, you will need to include the following jQuery and plugin files.

<script src=http://code.jquery.com/jquery-1.11.1.min.js&#8221;></script>

<script src=“js/jquery.facedetection.js”></script>

These two JavaScript files basically wrap the essential functionality of the faceDetection plugin. The plugin then returns the coordinate of the detected faces.

3. Set an image

Set an image in your HTML page and ensure that the chosen image possesses certain faces. The featured faces will be detected by the plugin. This can be done by inserting a simple line of code, and that is,

<img id=“image” class=“image” src=“assets/group+of+successful+business+people.jpg”>

4. Apply the plugin

Now, you have set an image, you just need to simply apply the plugin on the image. After doing so, you will get the coordinates of the face (or faces) that have been detected by the plugin.

For this, the below mentioned fragment of code is implemented.


/* Returns:


confidence 3.7898368899999966

height 69.31260725171516

neighbors 11

offsetX 83.6700690058318

offsetY 219.16498538197757

positionX 492.1700690058318

positionY 189.16498538197757

scaleX 0.375

scaleY 0.375

width 69.31260725171516

x 492.1700690058318

y 189.16498538197757



5. Outcome

After applying the plugin, an array of object related to detected faces will be returned. It will include the following objects.

x – X coordinate of the face in the set image

y – Y coordinate of the face in the set image

width – Width of the face

height – Height of the face

positionX – X position according to the document

positionY – Y position according to the document

offsetX – X position according to the offset parent

offsetY – Y position according to the offset parent

scaleX – Ratio between actual image width and width of displayed image

scaleY – Ratio between actual image height and height of displayed image

confidence – Level of confidence

6. Plugin forms a square around the detected face

In order to create a square around the detected face, the following code snippet is deployed. However, you can tweak the code and create a circle around the detected faces, if desired.

$(function() {

$(‘#try-it’).click(function(e) {



complete : function(faces) {

// Define function

for (var i = 0; i < faces.length; i++) {

$(‘<div>’, {

‘class’ : ‘detect-face’,

‘css’ : {

‘position’ : ‘absolute’,

‘left’ : faces[i].x * faces[i].scaleX + ‘px’,

‘top’ : faces[i].y * faces[i].scaleY + ‘px’,

‘width’ : faces[i].width * faces[i].scaleX + ‘px’,

‘height’ : faces[i].height * faces[i].scaleY + ‘px’





error : function(code, message) {

alert(‘Error: ‘ + message);





7. Settings related to the plugin

The plugin comes complete with several setting options. The list includes,

  • interval – Interval (its default value is 4)

  • minNeighbors – Minimum neighbors threshold that sets the cutoff level for discarding rectangle groups as face (its default value is 1)

  • confidence – Minimum confidence (its default value is null)

  • async – Async mode if Worker available (its default value is false).

  • grayscale – Convert to grayscale prior to processing (its default value is true)

  • complete – Event callback function that triggers when face has been detected


complete: function (faces) {

// Define function


  • error – Event callback function that triggers when an error is encountered

error:function (code, message) {

alert(‘Error: ‘ + message);


This guide represents how the faces are detected in an image via the faceDetection plugin, which implements jQuery. The plugin is a great choice for detecting faces in images, however, it is not meant for differentiating faces. For this, you will need to tinker with the code appropriately. Face detection can enhance the usability of your website in an effective and efficient manner. Integrate this remarkable feature in your site and reap its benefits.

Why It is Crucial to Introduce Mobile Application Development To a Newer Approach

30 Sep

It’s a no secret that the mobile application development has become an integral part of almost every organization wanting to establish a strong online presence. By implementing the right strategy, mobile applications can not only win over customers, but also generate leads and ensure business growth.

The mobile application development platform fundamentally has a different relation to the way businesses were managed earlier. It has drastically changed our perspective about information processing. The tools that we use to reach out customers have changed. The marketing environment has changed. We have gained the ability to access the information anytime, anywhere, in a manner that’s more convenient and effective.

Since, excessive publicity and product promotion are carried out through mobile channels, it has become a dire need for every mobile application development company to hire mobile app developer and create apps that work as a natural extension for their businesses. However, to make the most out of app development, organizations, need to push their level of creativities to a new level. They need to know the ways to cope-up the challenges tossed by rapidly changing business environment characterized by the influx of newfangled designing trends, devices, platforms and more.

mobile app development

In order to cater the diverse needs of mobile platforms and their users, there are few things that businesses should take care of. We will discuss all these things in detail in the article.

1. “One Size Fits All” is Not The Strategy That Businesses Should Bank Upon

Companies strive hard when it comes to deciding upon the type of mobile application they want to deliver to their customers. This is essential because companies have to achieve a balance between creating an app with a rich user experience and the compatibility of applications over a variety of platforms that will somehow compromise on the native UX.

Both of the approaches have their own pros and cons. And, company has to evaluate the issue on the basis of certain parameters such as native experience, development cost, usability, and the app management.

2. Mobility and Application Design

Today, the process of app development has become highly sophisticated. There is now no longer need for a developer to sit down with the customers to get their input on an application and then developing the app on the basis of norms they deployed earlier. Mobility is the thing that many of the people haven’t heard of yet. This is the thing that is lagging behind the people involved in the development as they fail to understand what they actually want from an app, what experience it should provide and so on.

It is important for the developers to first work on perfecting the UI and the application work to provide a pleasant navigating experience. A strategically built interface has the power garner more feedback, by providing users what they actually look for an app.

3. Fast and Intuitive Development Process

It is recommended to take the help of mobile apps development services , which clearly understands the various dimensions of application development that help you realign with your business priorities while providing room for customer choices.

Since, application development is rapidly evolving and growing, it’s important for the developers to use tools and methodologies that help them achieve efficiency in the development process.

Although there are significant improvements in the mobile app development in recent time, there are still some areas where companies as well as developers need to focus on. Focus should be more on agile development because only this way they would be able to ensure the market success of an app.

How Mobile Marketing is Fueling Small Businesses and What You Can Learn?

20 Sep

According to eMarketer, there has been a 25% increase in the Smartphone users (estimated to be around 1.76 billion people) in 2014 than last year. And the Smartphone penetration is expected to increase in the coming years. Thus, it makes sense for a business owner to take advantage of this mobile technology if they want to reach a wider audience base. Especially, small business owners can reap great rewards by setting up a mobile marketing strategy.

In fact, a lot of small and medium businesses have realized the significance that mobile plays in expanding their business. Let’s have a look at some stats that will give you an idea about the percentage of small-scale business owners that are going mobile (source: AT&T Small Business Technology Poll 2014):

  • Nearly 94% of small businesspersons uses a Smartphone to carry out their business, which is up from 85% last year.

  • Around 55 percent of small businesses say that they are enjoying a competitive advantage going mobile – when it comes to saving time.

  • Over half of the business owners are using mobile apps for their business.

Looking at the above figures clearly indicate that SMBs are utilizing mobile marketing as a weapon to grow their business. And the demand for mobile-optimized sites and Mobile App Development Services will continue to increase.

Why Small Businesses are Going Mobile?

Any small businessperson can use mobile marketing to grab attention of customers who prefer to surf the web “even on the move”. Wondering how? Let’s assume you are running a website selling some food items, chances are that you might experience a drastic drop in your sales when the holiday season is over. But if you have a list of your potential clients, you could send them a text message regarding offering some hard-to-resist offers that would certainly compel the customers to land up on your site to make the purchases.

mobile marketing

How to Make Best Possible Use of Growing Mobile Trend?

The best mobile marketing strategy is to develop a mobile app to reach out to your potential customers. Besides, if you are running a business website ensure to link your app to that site. No matter whatever your requirement is, remember to devise a proper plan and to know your target audience well before jumping on the mobile app development bandwagon.

If you are not familiar with the process of application development, it is advisable to hire mobile application developer. Below are a few key points to consider when you are about to finalize a company for your mobile app development project:

  • Make sure to opt for a professional having years of experience in developing mobile apps.

  • Choose a company that has a good market reputation and is well-known to be technically sound, and that is backed by a team of qualified developers.

  • Check out the sort of app (probably the ones related to your project) that have been developed by the company.

  • Make sure that your service provider possesses versatility in any type of app. In addition, ascertain that your service provider is very creative when it comes to designing an application.


Small business owners are adopting mobile marketing strategies and most of them are choosing to build business apps to reach out to their mobile users. If you too are bamboozled by the fancy of going mobile, then reading this article will help you explore some useful statistics, reasons as to why SMBs are going mobile and how to keep up-to-date with growing mobile trends.


Mobile Apps- How small companies are taking an advantage?

11 Sep

As excellent sources of promoting higher customer loyalty and user engagement levels, mobile apps have been appreciated by one and all. Unlike the mobile websites, these mobile-friendly apps have been successful in building a richer experience for the user who’s looking for ways of exploring a company and its products/services. Once your app has been downloaded, it reflects the fact that you’ve captured the attention of a user who’s been on a look out for a brand that’s similar to yours. Unlike the previous years, where custom mobile app development was just for the ‘BIG’ companies, the scenario has entirely changed today. Now, mobile apps are being utilized even by the enterprises with a restricted budget. Keep on reading this blog to learn more about how the small companies are leveraging the full potential of mobile apps and the challenges they tend to face on a day-to-day basis.

mobile apps

What makes app users the most loyal consumers of a brand?

As per a recent survey conducted among top 50 mobile-commerce apps, it has been found that on an average around 52% of the iOS monthly active users have actually returned to those apps to shop at least once on a per week basis. These app users have been found naturally self-selecting and are hence pre-disposed to be one of the most loyal customers for the brand under focus.

Mobile App Development Challenges faced by small companies

It’s a painful fact that although big enterprises have been quite successful in leveraging the best potential of mobile apps, the finance and resource-constrained organizations are still finding difficulties in making the best use of these applications. Moreover, there are some small-scale companies which aren’t even aware as to where to begin. There’s another group of firms which even after getting a mobile app off the ground doesn’t know how to maintain the same for driving increased usage and growing the conversion rates.

Small companies have finally put the foot on accelerator and geared up with making the maximum use of mobile applications

To keep up with the big brands, small-scale business enterprises are continuously leveraging the best potential of the mobile apps developed for targeted audience. Some of the methods adopted by these companies include:

  • Timely implementation of app-testing program

Companies with a small budget are choosing to implement app-testing programs which are being run and refined by the in-house app marketing team. These tested mobile apps are then used as effective tools for gathering the attention of potential customers.

  • Personalization of mobile applications

Small-scale companies are also opting for personalization of their mobile apps. This is being done for enriching the user experience with a logic. The in-house mobile app maintenance team of these companies work on making the app a compelling tool for keeping the users engaged to the business products and services.

  • Bridging the real and virtual worlds in the mobile applications

Low-budget business firms have opted for bridging the real and virtual worlds within their mobile apps. This is purely done for ensuring a perfect brand experience for the app users.

Contrary to the popular belief that mobile apps are just for big companies, it is interesting to note that none of the above strategies actually require a major in-house development team. Its just the use of right technology platforms and a capable business and marketing leadership that allows a company to apply these strategies for attaining mobile app success.


After a thorough insight into the ways using which small-budget companies are leveraging the potential of mobile apps, it is clear that mobile app development isn’t just for the industry biggies anymore. Staying ahead of the competitors via brilliantly designed mobile apps is something that has been flawlessly handled by these low-budget firms.

Mobile Design Patterns- Helping you boost your mobile e-commerce sales chart

4 Sep

Ever since the introduction of smartphones, people have stopped visiting brick and mortar stores and are rather opting for online shopping. Well, going shopping on a smartphone is undoubtedly one of the best experiences for every individual who’s always keen on purchasing products without investing a hell lot of time and effort. By devising design techniques for your mobile e-commerce store, you can easily boost your sales. Through this blog, I’ll make you familiar with the growing significance of choosing the right mobile design patterns for building an out-of-the-box mobile e-commerce website.

Designing the e-store’s home page

Just like hiring the services of a reputed Mobile Development Company, it is crucial for you to get in touch with a trained e-store designer who can guide you on the designing part. Since home page is the main inlet to your e-commerce website, it is imperative to pay special attention to designing it in the right way. I recommend you to reduce the quantity of textual content and rather opt for adding more functional aspects that can set the stage for customers to get introduced to your products and services. You must display the promotions and discounts right on the website’s home page. Doing this would serve as your approach towards digging deep into the analytics report and determining what the customers are actually looking for. For the website’s home page, you can choose from the below mentioned popular design patterns:

  • List of links redirecting to specific areas within the website. Also, the inclusion of registration forms, loyalty programs etc. for building a brand presence

  • Single column pattern that displays key products, promotions and deals.

  • The placement of Search options within important areas of the e-commerce website.

mobile ecommerce

Paying attention to navigation within web pages

Website navigational elements play a vital role in rendering a fabulous shopping experience. By placing the navigation menu within the header area, you can offer users the freedom to traverse within the individual section of your e-commerce web portal. That means, each time a visitor is offered the flexibility of moving to new areas within the website, without having to return to the Home page. With vertically aligned navigation menus, you can add a touch of elegance to your website. The two-column format of navigation menus also works best for enhancing the shopper’s experience. Smartly designed icons along with the navigation menu names also add visual perfection to the e-commerce site that’s specially designed for the customers coming in from smartphones and other hand-held, internet-enabled devices.

Search functionality- A key component of mobile e-commerce websites

The product search ability of the E-commerce websites plays a vital role in drawing the attention of target audience. By designing an efficient and easy-to-use search facility for your site, you can grab the attention of many customers who’re genuinely interested in purchasing the products and services similar to the one delivered by you. Suggested search techniques like auto-complete or type-ahead have worked wonders for users who’re new to the world of online shopping and are inclined on digging deep into it.


No matter what kind of design pattern you choose for your e-commerce website, it is always better to be prudent in your choice. I recommend you to focus more on the users’ needs rather than simply beautifying the site via a mix and match of colors and layouts. Happy customers aid in enhancing your sales and in a way your business prospects.

Factors Which Made Mobile Apps Development a Success

24 Jun


With the constant improvement in technology, the mobile world opens up with numerous possibilities that goes beyond the typical realm of a device just being used for communication. Nowadays, users of mobile phones are increasingly accepting the role of a mobile phone as a multi-purpose device, which can be used to conduct their day-to-day activities at both personal as well as business levels. This has led marketers to identify the growth potential of this field and seeking ways to take the advantage of such burgeoning opportunity.  


As user involvement with mobile phones increases, there is also a significant increase in the development of high-end mobile applications that provide users with valuable utility to keep them connected with the world around them. According to the recent research, Android is considered to be one of the best and preferred OS platform, the reason being, hike in the use of Android apps in the businesses and industries. Due to this,every professional Android app development companies are putting best effort in creating rich, useful, and meaningful applications.  

The world of mobile applications is growing by leaps and bounds, which has compelled businesses and industries to hire mobile app development services, which help businesses to create applications with both hedonistic as well as utilitarian features that they can offer to their customers.

Critical Success Factors for Mobile Applications:

1. Entertainment Factor:

The mobile app usage pattern largely depends on its ability to keep its user engaged for hours. The app should be clever enough to grab its user’s attention. One of the best examples of such branded application which was developed with a single motive to keep its users entertain is the Virtual Zippo Lighter app.


The app contains an image of a lighter that turns on and off when the user flicks his/her waist while holding an iPhone. The app is primarily designed to serve the live music enthusiasts.


Another example of this entertainment category app is the LongHorn Steakhouse branded app, which shows the image of a steak on a grill. The user by flicking the stick can hear the sounds of meat sizzle, giving the user a real-time experience to get engaged with the app.  

2. Extent of Utility:


Beyond providing an entertainment value, application service developers can develop applications to provide value to their customers. An app should be creative enough to establish an interactive relationship with their users, as it shows a customer’s loyalty towards an app even after its entertainment value worn off.   


3. Usability:

The success behind any mobile application lies in its creator’s ability in understanding and implementing user’s experiences.


The structure of a flawless application creates an interface that flows smoothly with the content, features and quality of an app. This will help users by having more positive intentions toward applications being developed for them. In addition, they will exhibit highest positivity to use the services provided by them.  


The above mentioned factors attempted to identify the key success factors behind various mobile app development services and the factors that influence the intentions of users to use mobile apps. The constant engagement with mobile apps positively predicts the potential this market has to garner the attention of its users. The use of Smartphones and mobile devices has propelled a professional developer or a company to create a customize app, which is both rewarding and possesses the ability to engage users with a unique feel.